New Adventures on the Wheels of Steel Hoodie

It's the first time on hoodies. Reprinted from the Art of War album, Adventures on the Wheels of Steel is a bit of a 70's homage...

We found our friend Kenny on a bike he put together from bits and pieces of other bikes. It deserved our respect and the idea was born to pay homage to Grandmaster Flash for doing the same with funk breaks on the classic track, "The Adventures of Grandmaster Flash on the Wheels of Steel".

The lettering, a modified version of Benguiat Bold completes the ode to the early hiphop days. Created in 1979 by the prolific New York type designer and lettering artist Ed Benquait who amongst many other things is responsible for the logotypes on classic 70's movies Superfly and The Planet of the Apes as well as The New York Times. He was also a keen and talented jazz percussionist.

So, here is The New Adventures on the Wheels of Steel urban hoodie...